NATIONAL BIBLIOGRAPHY NUMBER
Number
T24325
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The Effect of Hybridization Strategy on Customer Satisfaction with Mediating Role of Artistic Elements
General Material Designation
Dissertation
First Statement of Responsibility
Kimiya Fazlzadeh
.PUBLICATION, DISTRIBUTION, ETC
Name of Publisher, Distributor, etc.
Faculty of Economics and Management
Date of Publication, Distribution, etc.
1400
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
75p.
Other Physical Details
cd
DISSERTATION (THESIS) NOTE
Dissertation or thesis details and type of degree
degree of Master
Discipline of degree
Management
Date of degree
1399/11/28
Body granting the degree
Tabriz
SUMMARY OR ABSTRACT
Text of Note
This study draws on the construct of using artistic elements in store atmosphere to address one of the latest developments in that field “Artification”. Since there was no research or articles based on the art choices made by the luxury retail stores in shopping malls of Tabriz city, Iran, this research gathered the actual same information of the worldwide luxury brands as much as possible, for Roman, Sarar and Yargici luxury brand retail stores. We conduct an applied research with descriptive survey method. The Population of interest is the customers who have entered these luxury brand stores as a purchaser at least once. Our sample size is indefinite yet. Data collected with self-administered questionnaires of Structural Equation Modeling is analyzed with smart PLS software
Text of Note
فاقد چکیده فارسی
OTHER VARIANT TITLES
Variant Title
تاثیر استراتژی ترکیبی بر رضایت مشتری با نقش میانجی عناصر هنری
UNCONTROLLED SUBJECT TERMS
Subject Term
فاقد کلید واژه لاتین و فارسی
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
Fazlzadeh,
Part of Name Other than Entry Element
Kimiya
Relator Code
Producer
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Karami,
Entry Element
Sanoubar,
Part of Name Other than Entry Element
Azhdar
Part of Name Other than Entry Element
Naser
Relator Code
Thesis advisor
Relator Code
Consulting advisor
CORPORATE BODY NAME - SECONDARY RESPONSIBILITY
Entry Element
Tabriz
ORIGINATING SOURCE
Country
ایران
Agency
Center library of tabriz
Date of Transaction
20220308
LOCATION AND CALL NUMBER
Call Number
ارشد پایاننامه HD37 .F29 1400
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب e
TL
276903
a
Y
